Sequoia Just Shared the Deck Behind Kalshi ($40B)

The Deck Library

Sequoia Just Shared the Deck Behind Kalshi ($40B)

A Slide-by-Slide Teardown + 5 Claude Prompts to Run Kalshi's Playbook on Your Startup

Guillermo Flor

Nov 03, 2026

∙

Paid

33

1

Share

Kalshi just raised $1B at a $40B valuation.

Six years ago, it pitched Sequoia with 18 slides, two headshots and a growth chart that looked too good to be true.

Series G co-led by Sequoia and Wellington on October 29

$97.8B traded in October 2026 alone, a monthly record

30M+ accounts and over 75% of all prediction-market volume

What they do? On Kalshi you buy a contract that pays $1 if an event happens and nothing if it doesn't.

→ Betting sites have offered something similar for years. Kalshi built it as a regulated exchange, in the same legal category as the Chicago Mercantile Exchange, after two years with the US regulator.

👇 Alfred Lin, the Sequoia partner who led the round, just shared the full Series A deck. We took it apart slide by slide and turned every lesson into something you can run on your own startup.

🤖

5 Claude prompts, one per chapter.

You give Claude your company name, it does the research and drafts your slides:

Size your market by analogy, the way Kalshi did with no data

Map every license you need and turn it into a moat slide

Plan who fills your empty marketplace on day one

Decide what to build in-house and where to hire from

Stress-test your hockey stick against how real companies grew

🔎 Below: the full teardown, the 5 prompts + the Full Pitch Deck!

Refer a friend

Inside you will find:

How to Pitch a Market That Doesn't Exist Yet

Claude Prompt: Size Your Market by Analogy

Why Two Years With the Regulator Became the Moat

Claude Prompt: Map Your Regulatory Moat

How Kalshi Planned to Fill an Empty Exchange

Claude Prompt: Plan Your Day-One Liquidity

The Team Behind Kalshi

Claude Prompt: Decide What to Build In-House and Who to Hire

The $5B Hockey Stick That Actually Happened

Claude Prompt: Stress-Test Your Hockey Stick

Kalshi Series A Pitch Deck

Framer

is the

AI website builder

for teams that care about every detail. Agents work directly in the canvas, helping design pages, manage CMS content, write copy, add SEO, and audit sites.

Build faster

: Create, refine, and publish production-ready pages in minutes.

Scale confidently

: Manage content, localization, and metadata across your site.

Stay in control

: Review every change, collaborate in real time, and publish when ready.

Trusted by teams at Miro and Perplexity.

Launch Your Site With Framer Today!

This issue is available exclusively to paid subscribers!

Paid subscribers unlock the full library: 200+ decks, 10,000+ investors, AI Agent playbooks, and fresh high-signal content every week.

Here’s a good place to start:

🤖

AI Agent Templates

↳

The Playbook McKinsey Charges $2M For

— 12 skills that turn Claude into a McKinsey-level consulting engine.

📈

Startup Playbooks

↳

The $100M GTM Playbook

— how the fastest-growing AI startups built their sales and marketing machines.

🎯 The Deck Library

↳

+40 AI Pitch Decks (Ultimate Collection)

— the decks behind the fastest-growing AI startups, slide by slide.

💰 Investor Database & Tools

↳

The Family Office List (+ the Claude Outreach System)

— family offices actively writing cheques, plus the Claude system to reach them.

Not subscribed yet? Try it free for 7 days and unlock this guide, plus our full premium library:

Get 7-Day Free Trial

We’re already 80,000+ founders and operators inside!

Let’s begin!

Keep reading with a 7-day free trial

Subscribe to

Product Market Fit

to keep reading this post and get 7 days of free access to the full post archives.

Start trial

Already a paid subscriber?

Sign in

Previous